CORE VALUES:

• Respect (for riders, general public and the beautiful land we are able to enjoy while aboard two wheels).

• Willingness to be there for your crew and other riders that may need support. 

• Appreciation for your machine and the joy it brings to you.

• Pursuit of new experiences & adventure.

• Continuous effort to improve your riding abilities & tackle new challenges.

• The genuine effort to go on good rides with great friends.

• True enthusiasm for the community that makes up and has built dual sport, adventure, enduro & all related categories of riding.